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Mood boosters.

Brabantia introduces new colour palette

Great tools in the right colours can bring cheer to chores. And why shouldn’t household items be beautiful and on trend? That is why Brabantia introduces new hues every other year, based on extensive trend research. This year, the Dutch interior design brand is boosting moods worldwide with 4 brand new colours for NewIcon and Bo Bins, Bread Bins and Canisters: harmonious Soft Beige, fresh Dreamy Blue, warm Mineral Cosy Brown and popping Mineral Powerful Blue. The presence of natural Jade Green and Light Grey hues in the Brabantia collections will also grow. All new hues are available from week 10 2022.

Colours to boost your mood
Colour is everywhere, in everything that we do and everything that we see around us. Colours have a special way of speaking to you and help you to present your personality more easily. Earthy tones, for example, bring warmth and cosiness. Greens are said to relieve stress and help heal. Blue is fresh, clean, revitalising. Lighter, natural shades tend to invoke a relaxed feeling, whilst popping, very saturated colours are energising. So, finding the colour that stirs up the vibe you need to get things done, is handy when it comes to chores.

Mood boosters
Brabantia’s new colours speak to all aspects of your personality and life. The relaxing Soft Beige goes with any interior, adding a harmonious feel to the room. The fresh Dreamy Blue feels crisp and free, an instant dose of optimism. The popping Mineral Powerful Blue stands out and makes you feel empowered. And the classy Mineral Cosy Brown is both warm and down-to-earth.

Hold on to harmony - Soft Beige
The Soft Beige shade brings instant harmony to everyday chores. The NewIcon Pedal Bins from 3L up to 30L now sport this on-trend colour. Just like the bigger Touch Bins, the Bo Pedal Bin and Bo Touch Bin families also come in this harmonious hue. And there’s more for the kitchen. Like the Brabantia Roll Top Bread Bins and Fall Front Bread Bins in this beautiful beige! Or take your stocks to the next level with the Window Canisters and sets in Soft Beige. All blending in the natural way.

A fresh breeze - Dreamy Blue
Feeling more organised? Make it happen with household items in Dreamy Blue – a piece of blue sky right in your home. This refreshing colour will shine on the NewIcon Pedal Bins up to 30L, the Touch Bin 30L, Brabantia Roll Top and Fall Front Bread Bins. Brabantia Window Canisters will also be clad in this energising hue, making the kitchen look organised and crisp.

Kapow! - Mineral Powerful Blue
Only for the brave! This trendy Mineral Powerful Blue really pops out, and its textured feel gives it yet an extra dimension. A bold blue hue like this really sets the tone. No wonder it is swiftly making it to colour pallets in product design and fashion. And to your home: the NewIcon Pedal Bins in 3L up to 30L and the Brabantia Bo Touch Bin 23/11L will be available in this invigorating shade. Bring on those chores!

Exhale… Mineral Cosy Brown
Earthy, chocolatey… The new Brabantia Mineral Cosy Brown is all that, and radiates style and warmth. It brings thoughts of chocolate, brownies, and coffee, making your home and life cosier. This rich, textured tone is featured on the NewIcon Pedal Bins in 3L, 5L, 12L, 20L and 30L and our Bo Touch Bin 23/11L - all ready to warm your heart!

Naturals - Jade Green and Light Grey
Feel the calm of nature, even when indoors with two new natural colours by Brabantia. The soothing Jade Green effortlessly balances out your style. The subtle Light Grey reminds of pebbles – this strong, yet subdued hue brings a calm class to any room. Both are sported on the Sort&Go Recycle Bins, Stackable Canisters, StepUp Pedal Bin and SinkSide collection. You can mix and match as you please.

Products in the new colours are available from (online) leading retailers, including high street department stores, superstores, quality independent kitchen and homeware specialists. For details, please contact our sales department or visit our website www.brabantia.com


Notes to Editor: 
 
BRABANTIA, DESIGNED FOR LIVING 
From modest beginnings back in 1919, Brabantia has grown into a global interior design brand, renowned for bringing smart and stylish design to kitchen and homeware. Brabantia aims to enrich the quality of life and living for all our consumers, making sure that no matter what they’re doing around the home, they’ll love doing it even more with cleverly designed products. Products that make daily chores a pleasure, and that they can enjoy every day, for as long as they want. That’s ‘Designed for living’.


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