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FROM
THEN TILL
NOW.

Brabantia was founded in 1919 by a group of 15 people in the small Dutch town of Aalst. We’ve always been a family company that believes in creating products that are made with integrity by people who care about quality. Ideas that are made to last – and designed for living.

1919
We started as Van Elderen & Co in Aalst Netherlands and began by producing milk cans, jugs, sieves and funnels.

1930
We diversified into making radio casings for Philips.

1945
After the war we helped to recycle old 'condensed milk' tins into cups. Even then we were thinking about recycling.



1950
Our founders with a selection of our hero products.

1952
A landmark moment - our first solid range of pedal bins.

1960
An example of our caring advertising.



1969
Our iconic 'Patrice' pattern was launched.



1985
The launch of our famous plastic corkscrew. To date, millions have been sold.



1999
Our first waste bins featuring Touch Bin technology.


2006
The launch of the WallFix dryer.

2014
The launch of our new vision - Designed for living.

2014
Our first Cradle to Cradle cerfiticate.

2015
We love our planet! Brabantia becomes official partner of WeForest, The Ocean Cleanup and Plastic Whale.



2017
The launch of Bo Touch Bin.

2018
Acquired brand label DutchDeluxes.



2019
Brabantia celebrates - the 100 year anniversary!