EVERY PEDAL BIN MAKES A DIFFERENCE.
For each newIcon and Bo Pedal Bin we sell, we donate to The Ocean Cleanup, who are committed to clean up the plastic in the ocean.
Currently, the plastic concentrates itself in five areas of the Ocean: also called the 'ocean garbage patches'. Once here, the plastic no longer goes away by itself. That is why the Ocean Cleanup developed a cleaning system.
A full roll-out of The Ocean Cleanup could ensure the 'Great Pacific Garbage Patch' is reduced by 50% in just 5 years time!