Brabantia was founded in 1919 by a group of
15 people in the small Dutch town of Aalst.
We’ve always been a family company that
believes in creating products that are made
with integrity by people who care about quality.
Ideas that are made to last – and designed
We started as Van Elderen & Co in Aalst Netherlands and began by producing milk cans, jugs, sieves and funnels.
We diversified into making radio casings for Philips.
After the war we helped to recycle old 'condensed milk' tins into cups. Even then we were thinking about recycling.
Our founders with a selection of our hero products.
A landmark moment - our first solid range of pedal bins.
An example of our caring advertising.
Our iconic 'Patrice' pattern was launched.
The launch of our famous plastic corkscrew. To date, millions have been sold.
Our first waste bins featuring Touch Bin technology.
The launch of the WallFix dryer.
The launch of our new vision - Designed for living.
Our first Cradle to Cradle cerfiticate.
We love our planet! Brabantia becomes official partner of WeForest.
Proud sponsor of the Ocean Cleanup from 2016-2020
The launch of Bo Touch Bin.
Acquired brand label DutchDeluxes.
Brabantia celebrates - the 100 year anniversary!